The very loved, but very expensive (and consequentially very unprofitable-ish) mens line has found a fairy-business mother.
USA - High fashion can deal some low blows (as we all see with what Mr. Lacroix is going through.) Menswear designer, Thom Browne, knows a thing or two about that. Although his slim cut (putting it loosely) suits are tre chic and very popular - they also cost a grip. When people love your clothes more than they buy them it creates an issue. Obvi. After much trial and error (and whispers of a total shut down) an angel investor has emerged from the wings: Japanese Cross Company. Previously, JCC owned a small stake in the company, but upped the ante to a 67% ownership. Along with big money, they are lining up big plans: a Thom Browne flagship store in Tokyo next year.
Image Source: Thom Browne
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blaynistas: blog back! let me know what you think about fashion news, fashion gossip, or yourselves! can't wait to chat. xo,zb