AMAZING OR ANNOYING? BEYONCE'S NEW B'PHONE

packaging materials for the new b'phone. so....i'm thinking it's just a touch annoying. (photo from endgadget.com)

u.s.a--i'm sorry. am i the only one that caught this? i was watching a show last night and was literally blown away when a commercial for sprint's new b'phone came on. the "b" naturally standing for the one and only beyonce knowles. according to endgadget.com, the b'phone is "a dolled up version of (sprint's) two-sided handset." buyers get extras like "beyonce-themed content" and "a rather fancy set of packaging materials." it's available november 4th at wal-mart's nation wide and online. i'm flabbergasted. i love beyonce's hustle, but how much exposure does one woman need? from hearing her album (in spanish & english) to tasting her sponsored fragrances (whenever the fragrance folks at macy's attack me) to smelling her sponsored fragrances (whenever the fragrance folks at macy's attack me) to seeing her everywhere (especially the crinkled lace front wig) to touching her house of dereon clothing, she's seriously attacking all five of my senses.