the gucci indy bag in black, and mischa barton wearing a version of her own. (source:ohmybag.com)new york--who said fashion has no heart? gucci is proving that it indeed has a big and generous one with it's latest charity initiative. fashionweekdaily.com reports that the high end designer is launching a revamped version of it's popular "Indy" bag, which will include a red handle, long red tassles and a plaque that symbolizes the significance of the purchase. a whopping 25% of the proceeds from this bag which retails for between $1990 and $2350 (depending on size) will be donated to UNICEF. they in turn will use the money to help children in Mozambique and Malawi. beautiful.
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