fashion + beauty + insider interviews + est 2006

Tuesday, June 23, 2009

JESSICA SIMPSON EXPANDS SWIM LINE TO INCLUDE ITSY BITSY BIKINIS




www - when my blaynistas speak - i listen. we just posted an awesome story by one of my fave staff writers, danica delucrezia about jessica simpson's new swimline. my girl jill goldsberry - who heads up her own swim label - kindly asked me if this was really "news" via facebook. we went back to to do our research and found out the answer is no ...and yes. jessica actually launched her swim line about two years ago to rave reviews. but she's just announced a new addition of "itsy bitsy" - super sexy - bikinis. they debut in stores this december and are moderately priced between $35 and $120 bucks. i spied a few photos of them on glamour.com and thought i'd share with you. jill - thanks for the fact check. xo, zandile blay

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