fashion + beauty + insider interviews + est 2006

Monday, May 21, 2007

A NAUTICA STORE YOU'D ACTUALLY VISIT

the exterior of a nautica outlet store on the west coast.

be honest. when is the last time you actually bought something from nautica? let alone set foot in their store. for me, the answer to the first part is 8th grade. the answer to the second part is never. nautica, although still a very strong brand, has pretty much fallen off the radar for me and many other folks i know. that doesn't mean they don't love it in the middle east though. the sailing-themed brand just opened two stores in the united arab emirates. one in dubai and another in abu dhabi. i still wouldn't buy anything. but i sure would pay a pretty penny to see the store - or more specifically the fabulous country it's located in.



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