fashion + beauty + insider interviews + est 2006

Wednesday, June 13, 2007


inside look at a lee coopers store, where the new denims will be sold. this retailer is quiet popular abroad.

(maybe not, but i am among the first to blog about it.) the days true religions, citizens of humanity and seven denims ruling the jean kingdom are numbered. the brits are launching a new crop of high-end jeans that are set to launch globally next summer. the firt will be called jcc, after designer jean-charles de castelbajac a designer for the marchpole label. according to wgsn, they are positioning themselves to compete with labels like calvin klein, armani and versace. for the young setwill be jc-dc, a denim line "themed around british 60s rock icons." the items will be sold at lee cooper stores. the retailer also helped launch these two new lines. sounds interesting. let's stay tuned.

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