fashion + beauty + insider interviews + est 2006

Thursday, May 22, 2008

TWO STORES DOWN, 268 TO GO: TO TAKE OVER THE U.S



shots from a mango ad campaign with the cruz sisters, and a shot of the interior of the new flushing, queens, new york location for mango.

new york - okay! so i am being a bit dramatic in my headline, but the numbers are correct. barcelona based retailer mango (you might know them for their collaboration with the actress penelope cruz and her sister) has just opened a second store in new york. it's surprisingly situated in flushing queens in has a whopping 7,000 square feet of space spread out over two floors.  this is the second store to open in the states, following the first store in soho.  jose gomez, vice president of business development for mango said, " the market will tell us how many stores we can open. in spain we have 270 stores. we could replicate that number." good luck! in my personal opinion mango is a solid retailer (good design, moderate quality, mid-level prices) but i don't know if it's merchandise if unique enough to truly stand out in an already crowded retail market place in the states. thoughts?

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