fashion + beauty + insider interviews + est 2006
Tuesday, July 08, 2008
london - are london's hautest models coming for kate moss's job? not really, i just feel like being extra. but they are definitely joining her bandwagon. sophie ellis-bextor (above) and lily cole (left) have been signed on by rimmel, the british make up brand which is currently repped by kate moss. marketing exec for coty (which owns rimmel) stephen mormoris said, "their vibrant personalities and their achivements not only make them aspirational figures for a generation of young women, but also make them ideal to represent rimmel london." cole and ellis-bextor will star in campaigns for rimmel for the rest of 2008 and moss will continue to star - solo - in rimmel ads as well. sounds like a win-win for all involved.