fashion + beauty + insider interviews + est 2006

Friday, February 15, 2008

KIDS WILL BUY ANYTHING

conditioner, shampoo and shimmer all from the new hannah montana line. (wwd.com)

usa - the hannah montana craze continues. ( i have yet to watch it). the american show which stars miley ray cyrus is now launching a hair care line. laugh if you want ( i did), but apparently the company expects fans of the show to go crazy for the product. they did a temporary line of hair products last year which sold incredibly well, so they are hoping this second showing will be twice as nice.
miley ray cyrus, who plays hannah. (ebdailynews.com)

i don't doubt that it will, preteens can be the most loyal shoppers out there....bless their parents who have to pay (and pay, and pay) the price.

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